c. myblog

January 10, 2013

Data Mining Could Lead To Revenue Streams

Marketing isn’t what it used to be.  As with most disciplines, marketing has evolved rapidly in this technological age.  Credit union marketing strategies need to evolve, too.  It has been reported that Amazon’s conversion to sales from recommendation could be as high as 60%. Why?  Because they understand how to mine their customer data and […]

November 1, 2012

Here Comes Bluebird—Walmart Ventures Further into Banking

Walmart has continued its mission to provide low-cost financial services by partnering with American Express to offer the Bluebird card. “It’s a checking and debit alternative to appeal to tens of millions of customers that just aren’t getting the value they’re expecting (from other banking methods),” Daniel Eckert, vice president of financial services for Walmart […]

October 4, 2012

Not All Growth Is Good

According to a recent Wall Street Journal article (‘Free’ Checking Costs More, 9/24/12), “free” checking accounts are on the decline. The article cites a Bankrate survey of banks indicating that just 39% of non-interest checking accounts are free to all customers, down from a peak of 76% just a few years ago in 2009. Banks […]

November 18, 2011

Student Loan Debt Expected To Top $1 Trillion

According to recent news articles, outstanding student loan debt is expected to hit $1 trillion this year for the first time.  Researchers say that Americans now owe more on student loans than on credit cards. As students are borrowing more than ever, the amount of delinquencies is growing too.  Student loan delinquencies (loans more than […]

November 3, 2011

Lessons From Bank of America’s Scrapped Fee

Bank of America announced Tuesday that it would not proceed with its plan to charge its customers a $5 per-month debit card usage fee.  The announcement has been claimed as a victory by many groups, such as the “Occupy Wall Street” movement, but for businesses everywhere, including credit unions, the announcement reinforces some lessons. The […]

Start typing and press Enter to search