c. myblog

September 29, 2016

Get Them While They Are Young

So often, credit unions focus on attracting younger members in their 20s.  The intent is to make them lifelong members so the credit union can benefit when those members are older and ready to borrow.  This idea makes sense when considering how consumers’ income and expenditures increase as they age, particularly in what is considered […]

September 22, 2016

Who’s Afraid of the Big Bad FinTechs? A Powerful Value Proposition Can Calm the Fear

A lot of financial institutions are concerned about the competition brought by FinTechs that seem to be rewriting the script for how financial business gets done. How can a credit union without a tremendous development budget hope to compete with their slick technology? The concern is well-placed, but perhaps, not for the right reasons. Yes, […]

September 16, 2016

6 Questions Credit Unions Should Answer to Strengthen Their Strategy

It is no secret that decisions are more complex and far-reaching, and margins are razor thin. Traditional and non-traditional opponents on the battlefield keep multiplying and plotting to get your members’ business, all while credit unions have to allocate their finite resources to the regulatory avalanches, such as NCUA’s NEV test, RBC, and CECL. Below […]

September 9, 2016

5,875 – The Number of Credit Unions with Assets Less Than What?

Can you guess what this number represents?  You probably would not have guessed that this is the number of credit unions with assets less than the balances held on the Starbucks app and gift cards, which as of the first quarter 2016 totaled $1.2 billion (Source: marketwatch.com).  As a point of comparison, this is more […]

August 18, 2016

Long-Term CDs – Questionable Cost of Funds Protection

The 10-year Treasury closed below 1.40% 3 days in July! The flattening of the yield curve has many folks worried about further pressure on net interest margins. Some, though, are hoping to extract a benefit by locking in long-term funding at historically low interest rates. As an Asset/Liability Management (A/LM) strategy, this approach employs the […]

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