Search: target market

Is Your Strategic Planning Session Strategically Planned?

If done appropriately, strategic planning can help guide a credit union toward making necessary decisions for the credit union’s future.  Strategic planning session(s) can outline where the credit union is now, determine where the credit union wants to be in the future and brainstorm how to get there. Below are some questions to consider when […]

“My investment portfolio is not working for me!”

This is a statement heard more frequently in the past couple of years.  For those thinking it, here are some questions worth considering. Question 1:  Is my lending process working for me? The economy shows glimmers of improvement, with home values up and consistent increases in new auto sales as some evidence.  Before turning to […]

Technology: How Much Is Right For Your Credit Union?

More and more, credit union management teams are bombarded with industry periodicals, board member requests and requests from certain segments of the membership for “more technology.” However, in order to provide the most value to the overall membership, what type of technology would satisfy “more technology”?  More specifically, what is the right level of investment […]

Here Comes Bluebird—Walmart Ventures Further into Banking

Walmart has continued its mission to provide low-cost financial services by partnering with American Express to offer the Bluebird card. “It’s a checking and debit alternative to appeal to tens of millions of customers that just aren’t getting the value they’re expecting (from other banking methods),” Daniel Eckert, vice president of financial services for Walmart […]

Not All Growth Is Good

According to a recent Wall Street Journal article (‘Free’ Checking Costs More, 9/24/12), “free” checking accounts are on the decline. The article cites a Bankrate survey of banks indicating that just 39% of non-interest checking accounts are free to all customers, down from a peak of 76% just a few years ago in 2009. Banks […]

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