c. myers live – Using Business Intelligence and Data to Dig Into Mobile and Digital Experiences
May 11, 2020
It’s no secret that business intelligence and data analytics are powerful tools for taking steps in improving member experience and engagement. More specifically, the current economic crisis has escalated the need for decision-makers to dig into the data around their mobile and digital delivery channels.
In this c. myers live, we discuss questions and topics that leaders are facing when deciding how to prioritize the types of data needed to connect current mobile and digital engagement to their desired strategy, as well as understanding the “why” behind the data they uncover, and using it to make advancements in the member experience.
About the Hosts:
Brian, one of five c. myers owners, has worked closely with credit union Boards and managements of all sizes in a variety of capacities. As a strategic planning facilitator, CEOs regularly praise Brian’s industry knowledge, calming communication skills, ability to authentically engage anyone with whom he interacts, and ability to keep discussions focused on linking strategy with desired measures of success.
Sally is a founder of c. myers corporation and one of five owners. Driven by a deep commitment to helping credit union leaders and regulators for more than two decades, her guidance has shaped c. myers’ focus on client support and leadership development. Sally has facilitated hundreds of strategic planning, governance, and business model evaluation sessions, and has spoken at countless national and regional industry conferences.
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