5 minute read – Liquidity is still tight for many institutions, and is likely to continue to remain an important issue going forward. If you imagine your institution’s lending machine as a jet airplane, liquidity could represent the fuel needed to keep your institution’s engines running. And when it comes to fuel, the type really […]
4 minute read – Nationally auto sales are starting to slow, which is making vehicle loans more difficult to come by for many credit unions. At the same time, mortgage rates are hovering near record lows. The result is that many credit unions see a lot of opportunity in originating mortgages, and are trying to […]
Growth in core, low-cost deposits seems to be a source of frustration for many credit unions of late. While overall credit union deposit growth is positive, much of the growth is in the form of higher rate member certificates. Member certificates can be a reliable source of liquidity, but the higher cost chews into loan […]
Excerpt from CUNA – published on May 30, 2019. Credit unions can attract more deposits with motivational tactics, one expert says. Using simple account information allows credit unions to determine if members have savings accounts with other financial institutions or brokerage firms, and if deposits are flowing out to those providers, says Rob Johnson, executive […]
This excerpt comes from a webinar conducted by CUES where we discuss deposit acquisition. In less than 4 minutes, we discuss 4 questions you should answer if deposits are declining. To view the entire 1-hour CUES webinar, titled Dust off Your Deposit Acquisition Strategy, click here.